Though McElwain says it’s all in good fun, companies like Sports Illustrated and Lensexpress.com do not agree. As of late Thursday, half a dozen businesses asked McElwain to remove their links from his Web site. (Psychoexgirlfriend.com earns a few cents every time a visitor buys products from one of its featured companies.) “Sports Illustrated has certain standards, and we felt it wasn’t the right place for us,” says a spokesmanfor the magazine. But even as companies shied away, the hits kept coming–2 million on Friday alone. “A lot of people want to get involved with this,” McElwain said. No word yet on whether any girl will ever want to get involved with Mark again.
